The Sustainable Business Case Book

Dr. Ross Gittell is well-known in economic and policy circles as an authority for economic analysis and forecasting. Prior to his appointment as Chancellor at CCSNH, he was the James R. Carter Professor at the Whittemore School of Business and Economics at University of New Hampshire. Dr. Gittell is active on numerous boards and commissions. He is Vice President, Forecast Manager, and a board member of the New England Economic Partnership. He was appointed by Governor Hassan and by Governor Benson to the New Hampshire Consensus Revenue Estimating Committee. Dr. Gittell has received several awards, including the Champion of Educational Opportunity Award from the NH Educational Opportunity Association and the Award for Excellence in Service from the NH Department of Resources and Economic Development.

Matt Magnusson is a graduate of the University of New Hampshire’s (UNH) Whittemore School of Business and Economics with a master of business administration. He currently is earning his Ph.D. in natural resources and environmental studies at UNH and is also an adjunct lecturer at UNH, teaching sustainability business models. He has provided analysis on the economic impacts of several different environmental public policy initiatives, including work on the NH Renewable Portfolio Standard (RPS) and the Regional Greenhouse Gas Initiative (RGGI), a carbon cap-and-trade program in the Northeast. Other research includes “New Hampshire’s Green Economy and Industries: Current Employment and Future Opportunities,” “Economic Impact of the Proposed Antrim 30 MW Wind Power Project in Antrim, New Hampshire,” and the economic analysis of policies proposed in “The New Hampshire Climate Action Plan,” performed for the NH Climate Change Task Force.

Dr. Merenda is a Professor of Strategic Management and Entrepreneurship and Chair of the Management Departments in the Whittemore School of Business and Economics at the University of New Hampshire. His current research interests are in: Case research, The Role of Entrepreneurial Education in Fostering Entrepreneurship; TMT Experience in Venture Creation and The Strategic Use of Information Technology in SME Competitiveness. His research has appeared in: International Journal of E-Business Research, International Journal of Case Method Research & Application, Journal of Excellence in College Teaching, The Case Research Journal, Telecommunication Policy, Journal of Industrial and Corporate Change, Sloan Management Review, Journal of Business & Entrepreneurship, and International Entrepreneurship and Management Journal. Mike is Director of the University’s Annual Holloway Prize, Innovation-To-Market Competition and his students regularly participate in the Annual I2P (Idea to Product) Global Competition. Mike received his B.S. and M.B.A. degrees from Northeastern University and Ph.D. from the University of Massachusetts.