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Published: June 2017
Page Count: 410
ISBN (Digital): 978-1-4533-8610-1

Business Presentations: Effective Communication at Work

Version 1.0
By Scott McLean

Included Supplements

Homework

Manual

Slides

Tests

Key Features

Clear and modular format that introduces business presentations in three parts: principles of business communication, delivering a presentation, and common contexts of business communication.
Carefully-selected problems and exercises that range from interesting puzzles to critical thinking questions.
Short-answer questions and reviews at the end of every chapter.
Key terms with definitions.
Customizable.

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Students

Online Access Price: $32.95
Color Printed Textbook with Online Access Price: $57.95

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Business Presentations covers a wide range of business, professional, and strategic communications in a clear and concise format. McLean uses real-world examples to discuss communication for mobile messages, social media community development, crisis press conferences, and creative elevator pitches. The text explores information about presentations and the art of persuasion, as it addresses audience analysis, common challenges, and expectations.

FlatWorld Homework

FlatWorld Homework includes multi-format questions written specifically for your FlatWorld book, which you can access through our stand-alone interface or integrate with your learning management system.

Instructor’s Manual

The Instructor Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.

PowerPoint Lecture Notes

A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.

Test Generator - powered by Cognero

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Test Bank Files for Import to Learning Management Systems

For your convenience, we've packaged our test items for easy import into Learning Management Systems like Blackboard, Brightspace/D2L, Canvas, Moodle, or Respondus.

Test Item File

Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.

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Scott McLean

Walden University

Scott McLean is a Contributing Faculty Member in the Communication Department at Walden University. He also served as an Associate Professor of Business Communication for the W. A. Franke College of Business, Northern Arizona University—Yuma, on a combined campus partnership with the University of Arizona and Arizona Western College. Scott McLean was the 2007–2011 Shadle-EdgeCombe Endowed Faculty Chair at Arizona Western College. Scott is the author of The Basics of Speech Communication, The Basics of Interpersonal Communication, and The Basic of Communication Studies, currently published by Pearson. He is also the author of Business Communication for Success, Business English for Success, Writing for Success, Intercultural Communication, and Group Communication (co-authored with Phil Venditti) with FlatWorld, has published in peer-review journals, classic car magazines, and newspapers. From his experience working with students at the community college and undergraduate level, including English 95 (development), 100 (college prep), 101 (composition and argumentation), 102 (literature and analysis) and 350 (business communication), he has learned the importance of clear, concise learning resources with scaffolding, frequent opportunities for engagement and demonstration of skill mastery, and the importance of the first English course as well as the Business Communication/English course on overall academic success for many students. He also serves as an international consultant to business and industry, and has worked with The Robert Wood Johnson Foundation; The Confederated Tribes of Warm Springs, Oregon; served on the Small Business and Innovative Research (SBIR) Evaluation Panel for the National Institutes of Health; evaluated programs for the Ministry of Hacienda, Chile; and many others. He has taught at AWC/San Luis on the US/Mexican Border, for Central Oregon Community College’s Branch Campus on the Warm Springs Indian Reservation, and for Universidad San Sebastian in Concepcion, Chile. Scott studied at Pontificia Universidad Catolica de Chile, at Washington State University's Edward R. Murrow School of Communication, and at Northern Arizona University–Flagstaff Department of English in the area of Professional Writing. He and his family divide their time between Chile and the United States.