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Published: October 2019
Page Count: 570
ISBN (Digital): 978-1-4533-9363-5

Global Business Management

Version 1.0
By Sanjyot P. Dunung

Included Supplements

Manual

Slides

Tests

Key Features

Cornerstone themes of entrepreneurship and strategy.
Strategy is defined as competition and competitive advantage, while entrepreneurship, along with managing intrapreneurship, is seen as creating new opportunities where none previously existed.
Many organizations increasingly conduct at least some of their business across borders. For students who are budding entrepreneurs, understanding global management and international business expands their entrepreneurial mindset, preparing them to start a business or think more creatively and competitively as a global manager.
Narrative is organized around answers to key questions—what, where, why and how of international management.
Strong focus on presenting key finance concepts to be readily understood by non-financial managers.
Cases and learning lessons place students in the roles of the decision-makers. They become engaged in solving the myriad of transactions, business opportunities, relationships, and practical problems resulting from a globalized and highly interconnected business environment.
Blended academic and practitioner perspectives integrate recognized research with real-world, practical examples and discussions.
Supportive learning structure:
High-Interest features:
"Did You Know?" Facts about international business and management.
"Amusing Anecdote" High-interest examples of global management situations, marketing snafus, and other mistakes coupled with related key international business facts.
"Ethics in Action" Examples of the typical ethical issues that arise in international business management.
"Tips in Your Managerial ToolKit" Specific and practical tools related to international business management.
Opening Cases and Callouts. Scenarios are drawn from an international business management perspective but are still current and topical. Examples include: global women and minority managers; how to navigate cultural nuances and competitive environments; understanding evolving technologies and cybersecurity; understanding blockchain technology and its growing impact on global business.
Learning Objectives and interim summaries called Key Takeaways.
End-of-chapter questions and exercises based on AACSB learning standards—these exercises include review questions, experiential exercises, ethical dilemmas, and exercises related to the opening chapter case.

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Global Business Management, version 1.0 is suitable for courses on international or global business management that cover the fundamentals of multinational firm management and the role of the global manager at the two- and four-year undergraduate and MBA levels.

Global Business Management, version 1.0 covers all aspects of building, leading, and managing a thriving global organization in an increasingly complex environment. Its fresh approach directly addresses the seismic changes taking place on global, national, and local levels that challenge long-held and fundamental assumptions about global trade, globalization, economics, and management.

Not only does this book encompass all of the core fundamentals of business, international trade, and management, but is unique in its exploration of more than just the essentials. The author’s orientation is both strategic and entrepreneurial, and it speaks with authenticity to technologically savvy students who see national borders as bridges and not barriers. Moreover, the book develops students’ knowledge of international contexts preparing them to launch, run, and work in any organization that is global in scope (or wrestling with global competition or other global threats).

The idea that management itself remains an evolving field underpins the book, reflecting the continuous disruptions of new ideas and technologies, as well as global political, economic, and social developments. To understand the new disruptions, the author strives to help students master the fundamentals and modern history of international management and global business.

Instructor’s Manual

The Instructor Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.

PowerPoint Lecture Notes

A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.

Test Generator - powered by Cognero

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Test Item File

Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.

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Sanjyot P. Dunung

Atma Global

Sanjyot is president of Atma Global (www.atmaglobal.com), a publisher of innovative, multimedia learning content, products, and solutions for the corporate, higher education, and K-12 markets, focusing on countries, cultures, and global business issues. The firm’s mission is to develop best-of-class, engaging learning solutions and products to enable people of all ages understand and successfully interact with people from other cultures. Additionally, the firm's Cultural Advisory Services provides thought leadership and assists global institutions in understanding the impact of culture on their global operations and objectives. Sanjyot is a recognized leader in the field of cross-cultural learning and has more than fifteen years of extensive experience in developing leading-edge, multimedia content learning solutions. Sanjyot also periodically authors articles on doing business internationally and entrepreneurship. Further, she has appeared on CNBC-TV, CNN International, Bloomberg TV, and various radio programs and is often a guest speaker at conferences and seminars addressing international business, global cultures, and entrepreneurship. Notably, she is the author of more than fifteen books, including: Doing Business in Asia: The Complete Guide, focusing on the cultural issues of conducting business in twenty Asian countries (1995 and 1998 by Simon & Schuster); Straight Talk About Starting and Growing Your Own Business (McGraw Hill, 2005); Starting Your Business and Growing Your Business (Business Expert Press, 2010); International Business (Flat World, 2011); and, bWise: Business Wisdom Worldwide Series (select titles Atma Global, 2015). Sanjyot began her career as a banker in with American and Japanese banks. Sanjyot was selected as a protégé member of the Committee of 200. She’s cofounder and president of the Dunung-Singh Foundation, committed to providing educational opportunities and hope to underprivileged children. She also served as a member of the board of directors of the US Committee for UNICEF (United Nations Children’s Fund). Sanjyot mentors Afghan women entrepreneurs through Project Artemis. Sanjyot’s academic history includes a BA from Northwestern University and an MBA, with an emphasis in international finance, from Thunderbird, School of Global Management. She is the school’s 1997 recipient of the Distinguished Alumni award. Sanjyot was born in India; was raised in Liverpool, England, and Chicago; and now lives in New York with her three sons.